Like my earlier post about the death of conferences, many have predicted the decline of associations in light of the many online, tailored connections that professionals now enjoy. For those of us working in philanthropy, where it seems a new association or “affinity group” pops up every day, this is news indeed.
So I ask myself, why do associations exist? Why does SECF exist? (Full disclosure: I’ve just sat for the Certified Association Executive exam so I've been thinking a lot about this...
Kevin Holland, on his blog Associations Inc., says: “Associations do not exist to "associate." They exist to promote the interests of the constituencies they represent.” He calls associations to task for merely duplicating “best practices” across various types of associations – meetings, newsletters, blogs, etc. – without really learning about the unique needs of their respective members and finding the point of collective leverage for them.
This year, SECF has spent a lot of time crafting a new strategic plan to better serve the private foundations, family foundations, community foundations and corporate grantmakers who gather under the SECF umbrella to promote their common interests. One of its elements is about just that – promoting the interests of philanthropy in the southeast by supporting the development of state-based grantmaker associations.
Why? Because if philanthropy is going to have a strong voice, it must mirror the political structure we live in – the federal, state, local model. Grantmakers must come together along geographic lines, not because they don’t also need to work globally, but because that’s where the point of leverage is. Associations work along a continuum, from technical assistance to one member to policy action on behalf of the whole. All the elements of association work are helpful to a field but it’s that work to congeal the collective voice that is most challenging and holds the most rewards.
We are your association. You pay your dues every year. Why do you think it’s important for us to exist?